DELIVER NEWSWORTHY MESSAGES

After extensive research on your business, we will set up a “mobile studio” onsite in your office — with a camera, a tripod, a full complement of broadcast lights, and a wireless microphone. If you prefer, we can do the session online.

In either case, we will videotape and critique your executives as they respond to targeted questions that are directly relevant. During playback we’ll critique both style and content as you benefit from Greg’s extensive experience as a journalist and writer.

The resulting fireworks are certain to produce visible results in a supportive environment.  

We will also share selections from an extensive collection of videos of newsmakers who have acquitted themselves well, or poorly. We offer half-day or full-day workshops, depending on your needs.

Our concise “leave-behind” manual offer tips and advice on topics such as:

  • The Definition of News

  • The 10 Commandments for Press Relations

  • Interviewing/Messaging Tips

  • Bridging

  • Body Language

  • Quotable Soundbites

  • Wardrobe and Appearance Tips for Television

  • Recommendations for Continuing Practice